Amaran: Post theatrical digital rights of the film acquired by Netflix, career highest price for SK!
Sivakarthikeyan’s Amaran is one of the biggest buys in the industry off late for an OTT platform, as Netflix has acquired the digital rights of the film for a whopping price of 55 crores. The project made a grand first impression with its teaser and first look, and that has heavily helped the business of the film.
Sivakarthikeyan’s Maaveeran was sold to Prime for a price of 34 crores, and now the price of 55 crores for Amaran is almost double the former, which is a great growth shown by the star in a span of just two years. Amaran is shaping up superbly and is targeting an August 15th release in theatres this year.