In Vikram, Vijay Sethupathi has worked with a special acting coach in Pooja Devariya, in order to change his mannerisms and produce something different. The actor has taken an extra effort to work on this character, which could go down as another strong negative role for him after Master.

Vikram’s hype is now going to the roof as the makers have amped up all the promotional plans including limited edition perfumes and branding on Bisleri bottles. The film is all set to hit the screens on the 3rd of June.